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Which CRM and marketing automation fields to sync, how to set directionality and timing, and best practices to prevent duplicates and stale data.
Every team is important, but your sales reps are under a lot of pressure to convert your leads into customers. Without your sales reps, your business is in real trouble. So it’s important to make sure they’re operating at the peak of their potential...
Finding the perfect balance between pressure and leisure is like discovering Shangri-La for most modern workers. However, many of us find it hard to perfect even one of these fields, let alone both. As a result, something has to give; with workers...
What You Need to Know About Inbound This Year 10 years ago blogging was a highly effective inbound marketing and sales strategy. Today, a brand needs more; a brand needs sparkling video, informative and interesting articles, quirky social media...
Leadership and leader skills – we hear these terms in every job interview and description. You might think that leadership questions are relevant only for managers but that’s not true. Most companies are looking for people with leadership...
As a startup, we are always keen to learn from others and seek the advice from successful CEOs and entrepreneurs. It would be hard to find a better example than Yam Regev, a CMO of Webydo and a co-founder of Zest, a marketing content sharing...
Workplace and happiness – two words that don’t always go together. Most employees find their workplace stressful, dull and boring, especially if they are working in sales and need to be constantly on the phones… What if there was a way...
Whenever I am working with a startup company and training their sales team, the topic of sales scripts simply cannot be avoided. Many confident salespeople will say that they don’t need a script as it is too robotic and doesn’t sound natural...
So this is how it starts. You created your own company, became your own boss and started to climb the ladder of financial independence. However, it is always healthy to have a reality check and consider the possible risks your business may encounter...
Whether you realise it or not, your days are carefully designed by no-one else but you. It is you who chooses to skip a morning jog to steal an extra half an hour in bed, or wastes the quiet morning hours checking social media notifications instead...
Chase Horn
Abe Dearmer
Patrick Collins
