Why Open APIs Matter: Building a Flexible CRM Stack

Open APIs enhance CRM systems by automating workflows, enabling real-time data access, and facilitating seamless integrations across business functions.

Read Article
Person typing on a laptop with the words 'customer relationship management.'

It seems like every day, there’s some new something — some new tool or solution that’s supposed to make business leaders’ jobs easier, more productive, more fill-in-the-blank. And along the way, some tools have actually proven their worth, while...