Lead gen that learns: how AI shrinks the gap between interest and revenue

Lead generation used to be a grind: scrape lists, blast sequences, hope something sticks. Buyers changed. Noise multiplied. The old playbook creaks under its own weight. AI doesn’t “replace” lead gen so much...

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How would you describe your sales CRM? Easy to use? Insightful? A great time saver? Probably not, right? The fact is that most CRMs are a pain to use.  They suck valuable time from your day-to-day and are rarely kept up to date. In fact, 87% of...

If you are in the SaaS industry and not already tracking metrics – you should be! In this blog post we are keeping things very simple, providing readers with a glossary of definitions for the key SaaS metrics. If you have any suggestions or...